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She Makes Steel Smarter

#SheMakesSteelSmarter is a film created for International Women’s Day by ArcelorMittal Nippon Steel India as part of an ongoing campaign. It draws parallels between steel’s strength, adaptability & dynamic material properties with the spirit of womanhood. It also establishes women as integral to AM/NS India’s operations.


The film #SheMakesSteelSmarter, is an official selection at the Paradox International Short Film Festival, 2022 and also at the Pinewood Studios Lift-Off Filmmaker Sessions, 2022.

  • Design

    Content Development

  • Client

    AM/NS India

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